{"id":4061,"date":"2013-02-26T20:38:16","date_gmt":"2013-02-26T20:38:16","guid":{"rendered":"http:\/\/austingcuclegacysite.wpengine.comm\/2013\/?p=1403"},"modified":"2013-02-26T20:38:16","modified_gmt":"2013-02-26T20:38:16","slug":"co-working-with-a-new-mould","status":"publish","type":"post","link":"https:\/\/gcuclegacysite.wpengine.com\/co-working-with-a-new-mould\/","title":{"rendered":"Co-working With a New Mould"},"content":{"rendered":"
WHAT if you could be a co-worker and creative social innovator outside of the usual metropolitan mould?
\nBy taking the spirit of collaboration and the principal of co-working to regional communities, opportunities are injected into the equation, not removed.
\nTraditionally the progressive business and entrepreneurial world has considered cities as meccas for the birth and development of new projects.
\nYet taking these people, ideas, attitudes and concepts to a country environment can be twice as beneficial.
\nFirst by providing a unique, inspiring and natural environment for the individual to think freely and experiment in.
\nBut secondly, and just as importantly, by generating strong links with the local community and more direct prospects to improve the region in which the co-working space is situated.<\/p>\n
Many rural communities have become depopulated and increasingly isolated because of narrow attitudes about the economic and social possibilities.
\nIn southern Italy this is a serious concern.
\nEnter the experiment of Casa Netural \u2013 a collaborative and co-working space in UNESCO World Heritage listed Matera in Basilicata region.
\nAn unlikely candidate for a revolutionary project, the unique Sassi of Matera was in fact an ideal location to house a new model of co-working.
\nCasa Netural endeavours to capitalise on Matera\u2019s many strengths as a tourist magnet and a tight community unit to create a better future for the users of the space and Basilicata.
\nThe idea is to provide a warm, flexible environment where locals, visitors, entreprenuers, skilled and ambitious minds can converge to network and create. By pooling their resources, experience and different perspectives, real progress and change can be achieved.<\/p>\n
Casa Netural is a traditional stone house set in a \u201cvicinato\u201d, or courtyard environment, that is a fluid space of tables, chairs, couches, recycled furniture and ambient music and lighting.
\nThe design needs are different to the city-based projects where life is fast-paced and more insular.
\nIt is a home, an office, a meeting space and a place where people can push their limits and open their mind in the company of others.
\nIt is also an experiment in empowering the community and prompting people to adopt a more participatory approach toward the goal of environmental, economic and social sustainability for Basilicata.
\nLocals will be encouraged to stay and plan their future in a thriving community while outsiders will be drawn to the area to explore creative and business opportunities.
\nBy starting with local, social change, co-working spaces can help these regions tap into the global business realm.<\/p>\n