At GCUC, we’re watching the walls between traditional office and flexible workspace come down in real time — and nowhere was that more evident than during our panel from GCUC Boston, “How Traditional Office Is Adopting Flex (Is This the Year?)”.
Leading voices from major institutional players sat down to discuss how their organizations are adapting to a flex-driven world. Our expert panelists included:
Together, they explored the real shifts happening — and the real challenges still ahead.
Today’s office landlords aren’t just dabbling in flex — they’re investing in:
Flexibility is becoming a standard part of the portfolio offering, not an add-on or afterthought.
Despite the momentum, the panelists were honest about the hurdles:
In short: Flex is powerful, but scaling it across institutional portfolios isn’t plug-and-play.
Christelle Bron from CBRE shared how corporate tenants — especially for teams of 20–50 people — are increasingly turning to flex options for:
Flexibility today is not a “nice-to-have” — it’s a competitive necessity for occupiers navigating rapid change.
Each organization is crafting its own approach:
Across the board, the panelists agreed: Flexibility will be critical to future-proofing assets and building stronger tenant relationships.
Is this the year traditional office truly embraces flex?
The answer from the panel: It’s happening — but success depends on precision, creativity, and a deep understanding of evolving tenant needs.
At GCUC, we believe the future isn’t about one model replacing another — it’s about hybrid ecosystems where traditional and flexible coexist, creating better, more human-centered experiences for everyone.
And that future is already taking shape.
To catch sessions like this, join us at our next conference. We have two more on deck this year in the UK. Full details can be found here.